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How long from your first pour to your first sale?

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Plan on about two months for one candle, and longer for a range, if everything passes the first time. The time is set by things you cannot hurry: the cure your wax maker specifies before a test burn, burn cycles of no more than four hours with at least five hours of cooling between them, at least four cycles before you judge a wick, and burning each test candle to the bottom of the jar. Labels, insurance and permits run alongside. The week-by-week plan below shows what happens when, what has to be true before you move to the next step, and where the calendar usually slips.

The numbers that set the pace

Every figure below is a named supplier's instruction for its own wax or method. Use the figures for the wax you actually use.

WhatFigureSource
Wait before a test burn48 hoursGolden Brands GW 464 instructions [1]
Wait before a test burnAt least 24 hoursCandleScience burn test instructions [2]
Cure for best throwAt least two daysCandleScience SimplySoy product page [3]
Longest burn sessionExtinguish after four hoursCandleScience [2]
Cooling between sessionsAt least five hoursCandleScience [2]
Earliest judgment of a wickNot before the fourth burn cycleCandleScience [2]
End of the testBurn until 1/4 inch (6 mm) of wax remainsCandleScience [2]

Two consequences follow. First, you can run at most two burn cycles a day per candle (four hours on, five off, four on), and only on days you are home and awake to watch them. Second, the total test length depends on how many hours your candle burns, which you do not know until you have burned one. As an illustration only: a candle that turns out to burn 40 hours needs ten four-hour sessions to finish, which is five to ten days at one or two sessions a day.

The plan, week by week

This assumes one container candle, one wax, one fragrance and one jar, and wick candidates poured side by side. Weeks are the earliest likely; real calendars run longer.

WeekMaking and testingBusiness work in parallelBefore you move on
1Write the specification sheet; order wax, oil samples, wicks and jars; measure the jar's inside diameter; choose wick candidates from a chartChoose and search your brand name; check what your state and city require to sellEvery line of the sheet filled in except the wick (from a candle you like to a product you can sell)
2Pour the wick candidates to your fill line; weigh fill; cure for your wax's figureAsk two or three insurers for quotesTest candles cured for the full time [1][2]
2 to 4Burn cycles: four hours on, at least five off, hourly notes; no wick decision before cycle four [2]Draft label text: identity, net weight, name and place of business; warning label; care cardOne candidate passes all cycles to the end
4 to 5If none passed: change one variable (usually wick size), pour, cure, test againApply for the sales tax permit if your state requires oneA passing candidate
5 to 7Approval round: pour a fresh batch exactly to the sheet, cure, burn at least one to the endOrder labels after the net weight is fixed; bind insurance before the first saleThe approval batch behaves like the test
7 to 8Production batch for your first sale; cure before sellingMarket or shop applications; photos; listing copyCandles cured, labeled and recorded on a batch record

What each stretch is for

Weeks 1 and 2: deciding before pouring

Most lost time comes from changing the plan halfway through a test. Fix the wax, oil, load and jar first. The wick is the variable you test, and the sheet keeps everything else still. Supplier wick recommendations assume a particular load and no dye (CandleScience's assume 7.5 percent fragrance and no dyes [4]), so a chart gives you candidates to test. How to size a wick explains how many to pour.

Weeks 2 to 5: the burn test

This is where the calendar goes. Run the cycles as how to burn test a candle describes and record every hour (keeping burn test records). A candle that looks good for three cycles can still fail near the bottom of the jar, so burn to the end before you approve it [2].

Weeks 5 to 7: approving the specification

Testing candidates tells you which wick works. The approval round tells you that a batch made from the written sheet, on an ordinary production day, burns the same way. If it does not, something on the sheet is missing.

Weeks 7 and 8: the first stock

Make the stock you will sell from the approved sheet, let it cure for the time you used in testing, and keep one or two candles from the batch as retained samples. Then label and pack.

The business work, in the same weeks

None of this needs to wait for the last test, and some of it takes longer than you expect.

Where the calendar slips

DelayWhy it happensHow to keep it short
No candidate passesThe chart's starting size was off for your wax, load or dyePour more than one candidate at a time, so a failed round still gives you a direction
A late change of fragrance or jarSeems small, changes the burnTreat it as a new candle and restart the test for it (what has to be retested)
Testing only on weekendsTwo cycles a day, two days a weekStart earlier, or test several candidates side by side, 3 to 6 inches apart as CandleScience suggests [2]
Labels printed before the fill weight is finalThe net weight changesWait for the approval batch
A range of scentsEach fragrance in the same wax and jar still needs its own testApprove one scent first, then test the others in parallel

A range of six scents in two jar sizes is twelve separate candles to approve. If your goal is a holiday market, count back from it on planning for the holiday season.

When the first market is booked

With approved stock, labels and insurance in hand, selling at craft fairs and markets covers what organizers will ask of you and how to set up a booth for candles.

References

  1. Voyageur Soap & Candle, Golden Brands GW 464 Soy Container Candle Wax (product page with manufacturer's instructions), undated, read October 22, 2026. https://www.voyageursoapandcandle.com/Golden_Brands_464_Soy_Wax_p/20264.htm
  2. CandleScience, How to Conduct a Burn Test, undated, read October 22, 2026. https://candlescience.com/learning/how-to-conduct-a-burn-test/
  3. CandleScience, CandleScience SimplySoy Artisan Wax (product page), read October 22, 2026. https://www.candlescience.com/wax/candlescience-simplysoy-artisan-wax
  4. CandleScience, Candle Wick (category page and Candle Wick Guide notes), undated, read October 22, 2026. https://www.candlescience.com/candle-wick