Elect it once and use it everywhere
On this page10
Using the term is an election, not a one off
Where an election is made to use mohair or cashmere in lieu of wool, the designation shall be used at any time reference is made to such fiber in either required or nonrequired information.
So consistency is the requirement, in both directions
Having chosen the specific term, a labeler cannot revert to wool elsewhere, and having not chosen it cannot reach for it in marketing copy.
The prohibition on the second case is unusually wide
The term, or any words, coined words, symbols or depictions connoting or implying the presence of such fibers, shall not be used in non-required information on the required label or on any secondary or auxiliary label.
Coined words is the striking phrase
A made up word has no dictionary meaning to test against, so the rule tests what it connotes or implies instead. Which puts an invented brand term inside the prohibition if it reads as a claim about fiber.
And depictions brings pictures in
A symbol or an image can imply the presence of a fiber without a word being used. The rule reaches the implication rather than the statement, which is rare across this library.
The reach extends to secondary and auxiliary labels
Not only the required label. Any secondary or auxiliary label attached to the wool product is inside the prohibition, so a hang tag cannot carry what the main label may not.
Recycled has to travel with the term as well
Where the fiber referred to is recycled wool as defined in the Act, the term mohair or cashmere must be qualified by the word recycled. So the specific name does not get to shed the qualifier.
Which is why the examples in the rule read the way they do
60 percent recycled mohair and 40 percent cashmere. The qualifier attaches to the one fiber it applies to and not to the other, within a single designation.
And percentages are required whenever the specific name is used
The term may be used in lieu of wool provided the respective percentage of each such fiber designated as mohair or cashmere is given. The specific name is not available as a bare claim.