Supplement Facts, not Nutrition Facts
Updated
On this page8
The heading
It says Supplement Facts, and it is set in a type size larger than all other print in the panel, with the title and headings bolded to distinguish them. That is prescribed rather than stylistic, and it is the first thing somebody checking a label looks at.
Serving size in a term that suits the form
The regulation names examples: tablets, capsules, packets, teaspoonfuls. For a liquid in a dropper bottle that means a term a buyer can actually execute, and it has to be one they can measure with what you gave them.
Servings per container
Required, unless the information already appears in the net quantity declaration. For a dropper product it is also the number that tells a buyer how long a bottle lasts, so it does commercial work as well as regulatory.
Other dietary ingredients
Ingredients without an established reference value are listed by their common or usual name, below the bar that separates them from the ones that have values. For a botanical product that is most of the panel.
It is a claim about every bottle
The amounts in the panel are a statement about what is in a serving, which connects it directly to the manufacturing section: you have to make the product to the specification the panel describes, batch after batch.
It is not the ingredient list
A supplement carries both. The panel covers the dietary ingredients; anything else, the carrier, the preservative, the flavoring, appears in an ingredient statement. Collapsing the two is a common mistake on a first label.
Get the panel drawn by somebody who has done one
The formatting rules about type size, bar weights and alignment are specific, and a designer meeting them for the first time will produce something that looks right and is not. It is the one part of the artwork worth buying expertise for.